Fortune 500 Board-ready Brand Strategy Best Practices (<1 week)


Marketing Leadership had urgent need to share specific Brand Strategy best practices with their Board-of-Directors to address a specific issue/request

What we did:

We combined our extensive experience / expertise in the Brand Strategy areas of interest AND our deep knowledge of the company, and collaborated with client to deliver Board-ready materials in < 1 week


  • Positive top management and Board response, leading to immediate pilot of the proposed approach on a billion-dollar Brand
  • Pilot completed with positive outcomes, especially in building clarity and alignment around innovation program